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Do Design - Why beauty is key to everythin
Do Design - Why beauty is key to everythin
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Do Design - Why beauty is key to everythin

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So much passes us by, unnoticed. We multi-task, switch between screens, work faster. When was the last time you paused to consider a beautifully-made object or stunning natural landscape? Yet this is when our spirits lift and our soul is restored.

Designer Alan Moore invites us to rethink not only what we produce – whether it’s a website, a handmade chair, or a business – but how and why. With examples from Apple, Yeo Valley and Blitz Motorcycles, we are encouraged to ask: Is it useful and considered. Is it a thing of beauty?

Do Design will inspire you to:

  • An inspirational handbook for makers, designers and creatives
  • Includes 14 steps to improving our creative process
  • Raise the quality and craft of your work
  • Consider the experience as much as the product
  • A timely call to make things that are more considered
  • Adopt simplicity, utility and honesty as guiding principles

    The Do Book Company is an independent publishing house based in Shoreditch, London, producing inspirational guidebooks. 

    Each book is fairly short, about 100 pages, as it focuses on the ‘doing’ rather than the background theory. Concise, practical, visually striking guides that make it easier to Do stuff. We love them!